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Home E-commerce

How Coaches Can Sell Programs and Sessions on Payhip Easily?

Ethan by Ethan
in E-commerce
Reading Time: 5 mins read
How Coaches Can Sell Programs and Sessions on Payhip Easily?
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Let me tell you, when I first started coaching, my tech setup was a mess.

I was juggling Stripe for payments, Calendly for bookings, Google Drive for content, and Mailchimp for follow-ups. It was like duct-taping five platforms together to run one coaching program. Exhausting.

Then I found Payhip and it simplified everything. One platform to sell my coaching sessions, deliver digital content, schedule calls, and even collect emails. No website needed. No tech degree required. Just plug in and go.

If you’re a coach, life, fitness, mindset, business, whatever—here’s the smart, simple way to sell your sessions and programs using Payhip.


Step 1: Turn What You Already Offer into a Product

Most coaches are already doing the work, you just need to package it.

Ask yourself:

  • Do I offer single coaching sessions?

  • Do I have a 4-week or 8-week program I walk clients through?

  • Do I use repeatable tools, frameworks, or worksheets?

Then turn that into something you can sell directly.

Examples:

  • 1:1 Session: “60-Minute Business Strategy Call”

  • Program: “4-Week Confidence Bootcamp (with Weekly Calls & Prompts)”

  • Hybrid: “Self-Paced Video Program + 2 Private Coaching Calls”

Keep it simple. Don’t try to build a giant course right away—just get your best offer out there first.


Step 2: Upload Your Session or Program to Payhip

Once you’ve packaged your offer, it’s time to make it real.

Here’s what I did:

  1. Signed up for a free Payhip account

  2. Clicked “Add Product” → chose “Digital Product” or “Coaching Service”

  3. For 1:1 sessions, I uploaded a PDF guide with:

    • Intake questions

    • What to expect

    • My Calendly booking link

  4. Wrote a clear product title: “1-Hour Strategy Session for Coaches”

  5. Wrote a benefit-focused description: “Get clarity on your niche, pricing, and next steps in just one session.”

  6. Set my price—started at $97 and increased as demand grew.

  7. Uploaded a clean Canva graphic to make it feel polished.

Boom. My service was ready to sell—with a live checkout link I could drop anywhere.


Step 3: Deliver Self-Paced Programs With No Course Platform Needed

If you’ve got a framework or method that works, turn it into a digital product.

One of my best-sellers was a 3-week mindset reset:

  • 3 weekly video lessons hosted on YouTube (unlisted links)

  • A workbook PDF with journal prompts

  • A calendar for daily affirmations

I uploaded all of it as a ZIP file on Payhip. Buyers got instant access and everything was handled automatically. No Teachable. No Gumroad. Just Payhip.

You can also:

  • Add voice notes or audio meditations

  • Use email delivery to drip content weekly

  • Sell bonus 1:1 calls as add-ons


Step 4: Promote Using the Platforms You’re Already On

You don’t need to run ads to get bookings or sell programs. Just share it where people already follow you.

What worked for me:

  • Instagram Reels: Talking about client wins or pain points and linking to the session

  • Pinned stories with “Work With Me” highlights and direct Payhip links

  • Email list: Sharing coaching insights and linking to my latest offer

  • Freebie funnel: I gave away a 3-step roadmap and linked to my session offer on the thank-you page

You can also add your Payhip store link to:

  • Instagram bio

  • Linktree or Beacons

  • Facebook group banners

  • Zoom backgrounds (yes, I’ve done that)


Step 5: Upsell, Bundle, and Automate

Once you’ve got one offer selling, build around it.

Here’s what I did:

  • Offered a follow-up coaching call as a separate product

  • Created a bundle: “3 sessions for the price of 2”

  • Used Payhip’s email marketing to pitch new services or share testimonials

You can even:

  • Add coupon codes for warm leads or returning clients

  • Launch seasonal programs (like “New Year Goal-Setting Bootcamp”)

  • Offer subscriptions for monthly coaching

All of it is manageable right inside Payhip, no piecing together apps and tools.


Final Thoughts: Keep It Simple, Keep It Real

I used to think selling coaching programs online meant I had to be everywhere, automate everything, and build a full-blown course site.

But Payhip taught me that simple works.

Here’s the truth: Your people don’t care about the tech. They want results, clarity, and connection. If you can offer that—even in a basic PDF or 1:1 Zoom call, they’ll buy.

Start with one offer. Set it up on Payhip. Share the link. Refine as you go.

You don’t need to be perfect. You just need to be present.

Ethan

Ethan

Ethan is an email marketing and eCommerce pro who truly gets the ins and outs of the industry. His expertise covers everything from designing compelling email templates that drive conversions to using smart segmentation strategies that target the right audiences.

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